Dave Wooldridge

Chief Digital Officer • Apple Ecosystems • UI / UX

Founder of Electric Butterfly, Dave Wooldridge specializes in iOS app development, UI/UX, managing design, and engineering. Dave has been building software solutions since 1995, mobile apps since the advent of the App Store in 2008, and is a leading expert in Apple technologies, Objective-C, and Swift. 

Dave is the author of "The Business of iPhone and iPad App Development" (Apress), a co-author of "Beginning iPad Development for iPhone Developers" (Apress), and has written numerous articles for leading tech publications, including a monthly software marketing column for MacTech Magazine. He has also served as an adjunct professor for New York University SCPS, teaching a class based on his popular iOS business book.